LPGA looking to emmulate marketing plan of SUBWAY

There was an LPGA outing yesterday at the Chelsea Pier and the topic of conversation was marketing. If you read yesterday's blog on here you noticed that I kind of ribbed the LPGA for not marketing to it key demographics. Well it seems to me if your biggest and most numerous fans are educated males that marketing to them would be a lot like marketing fine wine or high end luxury cars and not the prepubescent McDonald's type marketing that's been done for so long. The LPGA needs to pay someone to come up with a campaign to market it as a quality, high end organization rather than the blue collar golf tour.

I mean when you have the Roseanne Barr of the LPGA (Christina Kim)posing nude to represent your tour, it's quite obvious you are desperate and are making a cry for help. So the topic of the LPGA outing was the SUBWAY marketing plan, which is I guess one to look very closely at if it your intention to have a Walmart driven tour. Why not sell your LPGA apparel in WALMART? Why not give away coupons for buy one get one free tickets with the purchase of a box of Sam's Choice tampons! I mean after all they are the better value. Come on people, the reason the PGA Tour does so well is not because the players are standing around Walmart with signs that say come to the tournament but because they're not there! The only way to see Tiger Woods is to go to the tournament. The only way to see the best golfers on the planet is to be there and take it in first hand. I don't want to see Natalie Gulbis shaking hands with little girls at the mall. I want to see her Golfing. I want to see her making shots that I can't hit I want to see her doing things that separate her from all the other women not what makes them the same.

Does anyone not get this! I mean come on people this is what you do. I can not believe you can have so many people, who are supposed to experts in this field, together in one place and not get who you are and what you need to do to get where you want to go. You have 9 and 10 handicaps playing on your tour that's like the local municipal golf course. You obviously don't have to be a good golfer to be on the LPGA so why would anyone want to watch or go to an event when you have only 18-20 golfers that are even worth watching? Please, LPGA get some help. If you need advice call me.